Bud Light Mixxtail®
“Congratulations, America! We spent 40 million dollars surveying Bud Light® drinkers all over the country and the results from two years of consumer focus groups have shown that for some reason the words ‘mix’ and ‘tail’ scored highly with our target audience: people with an IQ below 80 and the tastes and desires of the average 10-year old child. Adding […]